CASE STUDY RETAIL
Procter and Gamble
+15 year cooperation providing assistance with +50 full-time merchandisers and 9 sales representatives to cover +350 stores in Croatia over +5.500 merchandising hours on monthly bases.
Supporting with +30 additional employees for the execution of special projects during Summer Drive, Xmas Season, and Easter Holidays.
-Decreased out of stock by 10% y.o.y
-On store level additionally agreed placements – yearly increase ix. +100
-Reduced hours expenses by 30% and travelling expenses by 70% in 2004